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My Story Into Construction Marketing

by | Sep 18, 2023 | Blog, Video

My Journey from Musician to Construction Marketer

If you were to visit my LinkedIn page right now and scroll all the way to the bottom, you’d see a resume that paints the picture of a full-time musician. But the reality is, my career took an unexpected turn in 2018, one that would ultimately lead me down a path I never imagined. Today, I’m excited to share my journey of pivoting from a musician to a marketer in the commercial construction industry.

I grew up in a construction-oriented family, where I watched my dad build his commercial and residential painting company from the ground up. Even from a young age, I knew I wanted to follow in his footsteps and eventually run my own business. However, my career trajectory took a far different route than I had initially envisioned.

My journey started with music school, where I dedicated several years to honing my musical talents. Afterward, I found myself working in retail for a prominent music retailer, all while playing countless shows with different bands across Washington state. My musical journey reached new heights when I became the music director for a 10,000-member church.

But everything changed in 2018. I had recently tied the knot, and I felt an itch to explore the world of business. Before taking the plunge, I spent some time researching various business areas, from HR and operations to sales and marketing. As a musician, it’s no surprise that marketing captured my attention. After all, I was drawn to the creative process of marketing, and it resonated with me on a deep level.

I decided to dive deeper into the field of marketing, and it didn’t take long for me to fall in love with it. Every marketing topic I explored became incredibly fascinating, and the individuals I learned from inspired me to pursue this path.

But here’s where the story takes an unexpected twist. To support myself while transitioning from music to business, I put on my painter whites and joined my dad’s industry connections as a painter. During this time, I had the chance to meet the CEO of a commercial painting company, who was helping me in my transition from music to business.

Fast forward in the story, and I found myself offered a sales and marketing role with the painting company I was working for. Eager to get some feedback, I reached out to the CEO for his thoughts. What he said next left me both shocked and thrilled: he suggested that I not only do marketing for their company but also help them build it from the ground up. I couldn’t believe my luck, and after a successful interview process, I landed the job.

In just six months, I had gone from being a full-time musician to an unemployed individual, to a painter, and finally, to a construction marketer. It was a whirlwind journey that I wouldn’t trade for anything.

Why Is This Story Important?

My journey from a full-time musician to a marketer in the construction industry has been nothing short of remarkable. It’s a testament to the unpredictability of life and the endless opportunities that can arise when you’re open to change.

I believe that our stories are powerful tools for connection and growth. They remind us that our career paths are rarely linear and that it’s okay to explore different avenues until we find our true calling. Whether you’re already a construction marketer with CEO ambitions or a project manager considering a shift into marketing, remember that knowledge of marketing can be a valuable asset.

So, as we move forward in our respective careers, let’s keep embracing the twists and turns, learning from our experiences, and sharing our stories. They not only shape our journey but also inspire others to embark on their unique paths of discovery.

Thank you for joining me on this adventure, and stay tuned for more construction marketing content. Until next time, keep creating!

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